Supporting Kent's Visitor Economy
66 million visitors | £4.1 billion | 82,265 jobs
Kent and Medway welcomes over 66 million visitors to the county each year. The visitor economy contributes £4.1 billion to the local economy annually and supports almost 82,265 jobs which is 11% of all employment in the county.
These figures underscore the industry's importance not just as a driver of economic recovery but also as a cornerstone of Kent employment.
Part of Kent County Council and Medway Council, we are responsible for supporting and growing the tourism industry in our county, building a resilient and sustainable visitor economy.
Take a look through our site to find out about our our latest research and insights, meet the Visit Kent team, join our partnership programme and much more.
Become a Partner
Join Kent's leading tourism and visitor economy network and unlock opportunities to grow your business.
Insights
Access the latest industry insights, market intelligence, visitor insights, economic data, and research resources. Explore trusted research sources and evidence-based insights to support informed business decisions and growth.
Our News
Read the latest updates from the Visit Kent team
Press & Marketing
At Visit Kent, we work with tourism and hospitality businesses across the county to showcase Kent as one of the UK's leading visitor destinations.
About us
Building on decades of expertise from Visit Kent, our team combines extensive destination management knowledge with fresh ideas, industry insight and a passion for helping tourism businesses thrive.